Consultancy, connected member experiences, brand identities, websites and a SaaS platform. Selected work across consultancy, design, development and implementation.
The Destini engagement connected a premium membership experience using CroaCard, the platform founded and built by Lewie Allen.
The work connected membership and ticket sales, digital wallet passes, member access and event-day operations. The engagement included collaboration with another agency to shape a secure member login journey.
The website and complete digital experience went live in less than two weeks, ahead of the deadline.
Logo and brand design, website build, Square Online setup and catering enquiry automation.
Platform & tools
Custom HTML, CSS & JavaScript · Square Online
The experience
Breakfast and dinner menus, Square Online ordering links, catering enquiry form with event date, guest numbers and dietary needs, opening hours and directions.
Design direction
Warm Caribbean hospitality: cream, burnt orange and brown, bold typography, food-led imagery and playful outlined buttons.
SaaS platform designed, developed and managed solely by Lewie.
Platform & tools
React / Vite · Stripe · Apple & Google Wallet
The experience
Events, memberships, loyalty and payments; Apple and Google Wallet passes; web terminal for guest check-in, member verification and in-person sales; onboarding, pricing and demo booking.
Design direction
Polished product-led SaaS design with a dark navy palette, emerald calls to action, atmospheric hospitality photography and clear product sections.
